Social media. By now, you’ve likely heard that it’s an important part of a company’s marketing strategy. But incorporating an effective plan can be more challenging than it sounds. Often, a business’ Facebook Page will have just a few posts, … Continued
Do you know your customers’ pain points? Those areas where, as customers try to get their work done or ship their products and services, they run into road blocks? Marrying your products and services with your clients’ pain points positions … Continued
No one disputes that when it comes to marketing your business, the rules and tools have changed. One of the most effective ways to increase sales is to build a tribe of people who will be waiting to buy most … Continued